iGoDirect Appoints Hamish Moline as New Chief Executive Officer

The iGoDirect Group, The Customer Engagement Company, a leader innovator in rewards, loyalty, incentives and payments, is pleased to announce the appointment of Hamish Moline as its new Chief Executive Officer (CEO)

Hamish joins iGoDirect with extensive experience in payments, loyalty, and fintech, having previously served as Managing Director of Financial Services at ShopBack, Chief Commercial Officer at Zip, and VP Strategic Partnerships & Head of Ventures APAC at Visa. With a proven track record of driving growth, innovation, and strategic partnerships, Hamish is well-positioned to lead iGoDirect into its next phase of expansion. 

Under his leadership, iGoDirect will focus on strengthening partnerships, streamlining product offerings, and delivering enhanced value to clients and customers. One of the company’s key strategic initiatives is its expansion into the New Zealand market, further solidifying its position as a market leader in the promotions and payments space. 

Commenting on his appointment, Hamish Moline said: 
“I am excited to join iGoDirect at a pivotal moment of growth. With a strong foundation in prepaid cards, loyalty and rewards programs, my focus is to build on this success with the team and bring iGoDirect’s innovative solutions—where rewards, loyalty, and payments seamlessly converge—to market.” 

We are excited to welcome Hamish as our new CEO,” said Pat Dalton, Founder and COO of iGoDirect. “His deep industry expertise and strategic vision will be instrumental in driving our continued innovation and growth in loyalty, rewards and incentives for True Customer Engagement. We look forward to another year of strong growth under his leadership.” 

This announcement follows iGoDirect’s launch of APAC’s first Web Push Provisioning product, Web-to-Wallet, and obtaining a card issuing licence in Australia as a Principal Member of Visa


About the iGoDirect Group   

Established in 1999, the iGoDirect Group is a rewards and growth technology provider with solutions in gift and prepaid cards, consumer promotions, loyalty programs, and employee and member benefits programs. 

iGoDirect has been at the forefront of growth marketing leveraging the evolving digital rewards and payments landscape, its proven bespoke in-house technologies and efficient automated service programs.  

Holding both an AFSL and being a Visa Principal Member, iGoDirect can provide a full end-to-end rewards and loyalty solution – supported by proprietary platforms that bring our clients’ customer engagement and growth plans to life. 

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