Member Spotlight — Coinstash

Coinstash is one of Australia's leading and most trusted cryptocurrency exchanges. Based in Brisbane, Queensland, Coinstash provides a secure platform for Aussies to buy, sell, and manage their crypto assets with confidence. With a feature-rich platform and a comprehensive range of products and services, Coinstash is the go-to solution for Australian investors looking to build their cryptocurrency portfolio. 

Founding Story

Founded in 2017 by childhood friends Ting Wang and Mena Theodorou, Coinstash was born from a vision to harness the power of blockchain technology to deliver a secure platform for trading and investing in the burgeoning crypto space. 

"Our mission has always been to bridge the gap between traditional finance and the world cryptocurrency," explains Ting Wang, co-founder and CEO of Coinstash. "We wanted to create a platform that combines the reliability of traditional financial services with the innovation of blockchain technology, providing the trusted services and seamless experience our users need."

Product and Service Offering 

Coinstash stands out with its comprehensive suite of features and services tailored to Australian crypto investors. Built by investors for investors, Coinstash offers a feature-rich platform for investing in digital assets. With a user-friendly approach, Coinstash delivers a seamless trading and investment management experience in one simple, intuitive app.

  • 1,000+ Cryptocurrencies: Coinstash offers the largest variety of cryptocurrencies of any exchange in Australia.

  • Exchange Platform & App: Their web and mobile apps offer a variety of powerful investing tools and features, including Bundles, Advanced Charting, Limit Orders, Recurring Purchases, and more.

  • DeFi Connector: With their award-winning DeFi aggregator, users can seamlessly and securely trade DeFi coins directly from the Coinstash platform.

  • Rewards: Coinstash offers the only rewards and loyalty program among Australian exchanges, allowing users to earn on their assets. Their membership program also provides reduced trading fees and exclusive perks and benefits to maximise the Coinstash experience.

  • Over-The-Counter (OTC) Trading Desk: Coinstash’s specialised OTC desk provides users making large trades with access to deep liquidity, zero slippage, and personalised broker support.

  • SMSF & Entity Account Services: They allow users to invest in crypto using their individual, Self-Managed Super Fund (SMSF), trust, or company account.

  • Private Clients: Coinstash also provides personalised services for high net-worth individuals including access to private deals, intelligence reports and advanced tax reporting. 

Cryptocurrency Industry Challenges

Navigating the cryptocurrency industry comes with its fair share of challenges, both internally and externally, and Coinstash is no exception. Here are some of the key hurdles we face:

Increased Compliance Costs: The ever-evolving regulatory landscape within Australia has significantly increased our compliance costs. Meeting new requirements demands significant investment in legal and compliance expertise, impacting our budget. We continuously monitor regulatory changes and uphold high standards to protect our users and maintain trust.

Operational Overhead: Market conditions have increased operational costs, including salaries for skilled professionals. Attracting and retaining top talent is crucial for our competitive edge but adds to our financial burden. We work to manage these costs efficiently while maintaining high-quality services.

Banking Sentiment: The unfavourable attitude of banks towards the crypto industry presents unique challenges, leading to debanking risks that can disrupt operations. We actively work to build strong relationships with financial institutions and demonstrate our commitment to regulatory compliance and security. pliance and security to ensure stable access to financial services.

Increased Competition: The market has seen a surge in new entrants internationally, intensifying competition. This influx of competitors pushes us to continuously innovate and enhance our offerings to maintain our leadership position. We focus on providing unique value propositions and staying ahead of industry trends. By investing in research and development, we aim to deliver cutting-edge features and services that set us apart from the competition and meet the evolving needs of our users.

Despite these challenges, Coinstash remains committed to providing a secure, user-friendly platform for crypto investors. By focusing on regulatory compliance, operational efficiency, and innovative solutions, we strive to navigate these industry challenges and continue to grow.

The Road Ahead 

As Coinstash continues to grow and innovate, the company is focused on strengthening its position in the Australian market. “We are proudly Australian-owned, operated, and focused,” said Mena Theodorou, Coinstash co-founder and head of product. “We are committed to building the premier crypto investment platform in Australia and have a host of exciting new products and services in the pipeline.”

For investors looking to build their crypto portfolio, Coinstash offers a seamless and secure solution that caters to both new and experienced investors.

To learn more about Coinstash, visit coinstash.com.au.


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